Juiced Bikes is selling a new Scrambler again, with the brand’s current product page listing hardtail models at $1,699 and full-suspension models at $1,899 when checked on May 31. For riders, the useful part is not the comeback headline by itself. It is that the relaunched Juiced line is now being positioned as a lower-priced, moto-style e-bike under Lectric’s ownership.
Juiced published an “Introducing the New Juiced Scrambler” post on May 5, 2026. Its current product page lists six available variants: three full-suspension colors at $1,899 and three hardtail colors at $1,699. Juiced’s about page says Lectric eBikes stepped in to take Juiced under its wing in 2025 and that the brand is moving into a new lineup.
What Is New
The new Scrambler keeps the old Juiced idea of a high-power, moped-influenced e-bike but brings it back under a different ownership setup. Juiced describes the bike as a retro-styled, high-power Scrambler built for dirt, city streets, and coastal cruising.
The product page checked during this run lists these current purchasing choices:
- Blackberry, Grape Juice, and White Cherry full-suspension variants at $1,899
- Asphalt Lemonade, Mocha, and Orange Juice hardtail variants at $1,699
- Product variants marked available in Juiced’s storefront data
- A Juiced Scrambler product page with current product imagery and variant SKUs
Those are product-page facts, not an Icebike test result. Icebike has not ridden the new Scrambler, weighed it, range-tested it, or verified long-term service support.
Why It Matters for Riders
Juiced returning under Lectric matters because it gives riders another value-focused option in the moped-style e-bike category, where price, battery support, service parts, and legal use can matter as much as motor output. A bike like this can look like a casual cruiser, but fat tires, throttle use, weight, and local rules all affect where it makes sense to ride.
Before buying, riders should check three things. First, make sure the bike’s class settings and throttle behavior match local e-bike rules. Icebike’s electric bikes category is a useful starting point for comparing different e-bike styles. Second, treat the listed price as only part of the cost: shipping, assembly, accessories, locks, fenders, and service access can change the real number. Third, look closely at tire size and replacement availability, because moped-style e-bikes can use less common tires than standard hybrid or mountain bikes.
For riders comparing it with winter or all-weather e-bikes, Icebike’s best electric bikes for snow and winter guide gives context on traction, cold-weather range, and tire choices. If the tire markings are confusing, the bike tire size chart can help decode them before ordering replacements.
What Is Confirmed
Confirmed from Juiced sources checked on May 31: Juiced published a new Scrambler blog post on May 5; Juiced says it has new ownership and is bringing back the Scrambler; the product page lists current Scrambler hardtail variants at $1,699 and full-suspension variants at $1,899; and Juiced’s about page says Lectric eBikes took Juiced under its wing in 2025.
What is not confirmed from the checked sources is independent range, real-world motor behavior, long-term parts support, or whether every listed variant will remain in stock after publication. Availability can change quickly, so buyers should treat the product page as the current source of record.
The Bottom Line
The new Juiced Scrambler looks like a practical relaunch story for riders who want a fat-tire, moto-style e-bike without premium pricing. The rider-first question is not just whether the price is attractive. It is whether the bike’s class behavior, weight, tires, parts support, and local legality match the way it will actually be used.